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Showing posts with the label sports broadcasting equipment

Media Orchestration

In multimedia content, especially live content, time is very much of essence. What I mean by this is that when simultaneously playing media across a single device or across multiple devices, you need to ensure that audio, video and any other time-based content is properly synced to deliver the best user experience to the audience.  The reason syncing is important is because so much more goes on beyond what you hear or what you see on your screen.  There are a lot of production efforts like editing, lighting, script work, sound balancing and a lot more. It is a very hectic process and expensive for broadcasters which is why they turn to media orchestration for broadcast to reduce production costs as well as streamline their broadcast workflow. What Is It? It could be defined as a replacement for traditional media asset management systems allowing for the monitoring and control of production operations with minimal operator input.  Minimization of operator input is achieve...