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How to Get the Most Out of Your Live Streaming Solution

 Live streaming is currently the best way to spread your content while astronomically increasing your brand awareness among fans and your followers. There is an overwhelming amount of people watching live streams as we speak so as a content creator, business, influencer, or artist, get your live streaming equipment setup and join the ride.

Live Broadcasting Equipment

The good thing with live broadcasts is that you don’t need to get started with professional live transmission products. You can start live streaming with a very basic kit and from then progress to a more professional setup. 

Everything you need can be stripped down to a simple smartphone and a stable internet connection. If you want to level up, you can then consider adding some equipment for more functionality and features.

At entry level, you only need a smartphone, a tripod, and a Wi-Fi connection. As you progress, you may indulge in more professional live streaming equipment like a video encoder, HD camera, audio mixers, and computer graphics software.

live streaming equipment

Tips to Getting Live Broadcasting Right

Pick the Right Live Streaming Solution

The first thing you need to put into consideration is where you are going to stream the broadcast. Different solutions are ideal for different situations. For instance, is it just a simple daily vlog, a concert, or a seminar for that matter. 

Consider what your broadcasting needs are to help you decide which live streaming solution to go for as well as decide on how to set up your streaming equipment. Let’s talk setups:

For large streams like a concert, choose dynamic camera locations and don’t forget to run cables orderly to protect the equipment and performers as well. 

If it's a simple gameplay stream, just find a configuration that works for you and stick to it. That way, you will have a consistent look and it will take little time to set up on subsequent streams.

Invest in a High Speed Internet Connection

For any livestream to be considered a half-decent stream, it must tick all the boxes of a livestream. Top of the list is the live in livestream. The broadcast should reach your audience in real time with no lags whatsoever. 

The key to this? Fast reliable internet. 

Don’t go for in-house internet that everyone is on. Try broadcasting a live stream on the same bandwidth as your little brother downloading a 10 GB game. Even if the internet is super fast, the fact that everyone is using it can totally negate the fact. The best option is a reliable, trusted portable Wi-Fi source – reliable in that it doesn’t start acting up in the middle of your stream.

Invest in Tripods

Tripods are some pretty basic live transmission products whose benefits shouldn’t go unsaid. A sturdy and reliable tripod will allow you to stream hand-free when doing it from your smartphone. With a tripod, you completely eliminate any unnecessary camera movements because your hand’s tired or you are itchy.

Choose the Right Video Encoding Option

Video encoding only comes in when using professional live streaming equipment – video cameras to be specific. You will need an encoding device to convert your video into digital format for broadcasting to the web. 

You have two options here: get a hardware encoder or use encoding software on a computer. For the latter, you of course require an adapter to connect the camera to the computer.

Consider Getting an Audio Mixer

There is no point of having a great video stream with terrible audio quality. If it’s a simple home setup, a simple non-complex microphone connected to your camera may work. However, if you have multiple audio sources, you definitely will require a mixer to have control over the volumes and tones of each audio source.
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